When a furnace fails in January, nobody browses. They search, call the first number that looks real, and book — and if the form silently drops the lead, it just walks to a competitor.
What they had
A contact form nobody could confirm was working, no real service-area pages, and national lead-gen sites outranking them for their own neighborhoods.
What we built
A React platform with a lead pipeline that cannot drop a submission — every request is written down first, then sent through a primary branded email and a guaranteed fallback, so one provider having a bad day still can't cost them a job. Emergency requests are flagged so they get triaged first, service-area pages cover eight Tulsa-metro cities, and structured data carries hours, coverage, and ratings.
The scope
- React build with a redundant, always-on lead notification pipeline
- Emergency requests flagged separately so they surface first
- Service-area pages for eight Tulsa-metro cities
- Schema markup, sitemap, and local SEO from day one
- Weekly automated performance reports
- Sticky call-and-book bar on mobile
What changed after launch
- No lead goes unanswered — every submission triggers a guaranteed notification
- Emergency calls surface immediately instead of waiting in an inbox
- Ranks across the Tulsa metro, not just one city